Marketing Manager

Job Description

Key Responsibilities

• Develop and implement comprehensive marketing strategies aligned with the company’s business objectives
• Lead, mentor, and manage the marketing team, ensuring high performance and continuous professional development
• Plan and execute integrated marketing campaigns across digital, social media, print, in-store, and outdoor channels
• Drive brand positioning and ensure consistency across all customer touchpoints
• Develop promotional campaigns, product launches, seasonal offers, and customer engagement initiatives
• Collaborate closely with operations, sales, and senior management to support business growth and increase revenue
• Conduct market research and competitor analysis to identify new trends, customer insights, and business opportunities
• Manage the marketing budget effectively and maximize return on investment (ROI)
• Monitor campaign performance using data and analytics, preparing regular reports with actionable recommendations
• Build and maintain relationships with advertising agencies, media partners, influencers, designers, and other external vendors
• Lead the company’s digital marketing initiatives, including social media, website content, email marketing, SEO/SEM, and online advertising
• Organize marketing events, exhibitions, and brand activation activities to enhance customer engagement
• Ensure all marketing activities reflect the company’s values and maintain a strong, consistent brand identity
  

RequirementsRequirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. A master’s degree is an advantage
• 5-8 years of proven marketing experience, preferably within the coffee and Food & Beverage industry
• Demonstrated experience leading and managing a marketing team
• Strong knowledge of brand management, digital marketing, social media strategy, content marketing, and customer acquisition
• Experience in developing successful marketing campaigns that drive business growth and increase brand visibility
• Excellent leadership, communication, presentation, and project management skills
• Strong analytical and strategic thinking with the ability to interpret marketing data and market trends
• Proficiency in Microsoft Office and digital marketing platforms, analytics tools, and CRM systems
• Ability to work in a fast-paced environment while managing multiple priorities and deadlines
  

BenefitsWhat We Offer

• Competitive salary based on qualifications and experience
• Employment visa and benefits in accordance with UAE Labour Law
• Performance-based incentives and career development opportunities
• A collaborative, innovative, and growth-oriented work environment
• The opportunity to lead the marketing strategy of a growing company in the coffee and F&B industry