Job Description
Role Purpose:
The Photographer/Graphic Designer will support the Digital Marketing Manager and Marketing Director in creating engaging, on-brand videos, images, and graphics that visually convey the marketing message. This role plays a crucial part in the marketing deliverables that drive business growth and contribute to achieving company goals.
Key Responsibilities
Conceptualization & Briefing
- Take briefs to understand project specifications and work closely with the marketing team to develop creative concepts.
- Conduct research as needed for the project to ensure relevance and creativity.
- Present ideas and shooting plans, ensuring alignment with project requirements.
Graphic Design
- Develop illustrations and designs using design software or hand-drawn techniques.
- Collaborate with the marketing team to produce the final design.
- Test graphics across various media to ensure effectiveness and appeal.
- Amend designs based on feedback, ensuring the final product meets expectations.
- Ensure all graphics and layouts are visually appealing, aligned with the brand, and meet the company’s standards.
- Create guidelines for the use of logos and other branding materials.
- Assist in design decisions, including font and color choices, for all company content.
Photography/Videography
- Create creative and compelling content in various formats (images and videos) that meet the business needs and align with marketing goals.
- Edit and process photos and videos using the necessary tools and software.
- Utilize modern and traditional technical equipment (e.g., cameras, lenses) effectively.
- Arrange objects, scenes, lighting, and backgrounds to create optimal settings for photoshoots.
- Direct participants and coordinate the setup for shoots.
- Maintain an archive of work and manage the photo/video database.
- Keep up to date with best practices and procedures in photography to maintain high standards.
Physical Working Conditions:
Office-based with frequent use of digital tools, photography equipment, and creative software.
Standard office hours, with flexibility required during shoots and project deadlines.
Qualifications/Requirements:
Education:
· A degree in Film, Communications, Broadcasting, Arts, Design, or a related field is a plus.
Experience:
· Minimum of 5 years of experience in photography and graphic design.
· At least 2 years of experience in the UAE, working in relevant industries.
Skills:
· A strong portfolio showcasing images and videos relevant to the industry.
· Proficient with both traditional and modern photography equipment.
· Solid knowledge of design and photography software (e.g., Photoshop, Capture One, video editing software).
· Expertise in editing videos for social media content and online use.
· Strong understanding of photographic and videographic techniques and best practices.
· Knowledge of production processes for online publishing and post-production techniques.
· Strong verbal and written communication skills.
· A keen eye for aesthetics, detail, and creative direction.
· Proficiency in MS Office Suite or equivalent software.
· Well-organized and able to work well under pressure.
· Proactive, creative, and able to think outside the box.
· Independent with a responsible work ethic and entrepreneurial spirit.