Senior Manager

Job Description

Senior Channel Manager

Date: Apr 13, 2026
Location: Dubai, AE
Company: Midis Group
Vendor: MBCOM Technologies – Broadcom Representative
Req ID: 2535
Job Title
Senior Channel Manager
Job Scope
The Senior Channel Manager is accountable for managing the channel team and promoting the company and its respective products through well-defined channel management strategies and sound partnerships with existing/potential customers. S/He leads the optimization of sales volumes and champions marketing programs and activities in line with the Business Unit Manager.

Main Duties and Responsibilities
Technical and Operations
Prepare and implement the channel strategies and roadmap of the assigned product portfolio in coordination with the Channel Manager(s) and in alignment with Mindware’s management
Develop and deliver accurate sales forecasts and targets in line with business objectives
Lead the vendors’ relations in alignment with the company’s management and strategy
Develop and maintain relationships with new and existing channels/clients to expand sales and establish new opportunities
Build and maintain a solid channel/customer database, analyze data and develop metrics evaluating loyalty and new opportunities
Specify market requirements for current and future products by conducting market research supported by on-going visits to existing and potential customers
Oversee the entire sales cycle from quotation to collection
Assess credit and/or payment performance, review outstanding settlements and audit resolutions accordingly
Ensure a proper storage, tracking and control of inventory through an accurate stock management system
Generate sales for the entire product line in terms of long-term revenue and profitability
Secure the highest level of engagement and support to Channel partners and respond to issues and/or queries in order to efficiently meet customers’ needs
Oversee the implementation of targeted programs and marketing activities, monitor progress and raise recommendations as and when necessary
Evaluate current business processes, identify opportunities for improvement and implement procedures maximizing efficiency and standardization
Put available systems into practice (salesforce.com CRM for leads, opportunity and deal registration management) for output efficiencyand standardization
Position Requirements
Education
Bachelor’s degree in Business, Sales & Marketing, Engineering or any other related field

Experience
5+ years of experience in channel sales, partner management, within the Gulf in IT sector preferrably in IT Security Software Solutions.