Job Description
Social Media Marketing Manager
Location: Dubai, UAE
Reports to: COO
Employment type: Full-timeAbout the Role
We’re looking for a Social Media Marketing Manager who lives and breathes social – someone who can turn a feed into a community, a comment section into a pipeline, and a scroll into a sale.
This isn’t a “post-and-pray” role. You’ll own our entire social presence end to end: shaping the voice, creating content people actually want to watch, sparking conversations, and turning that engagement into real leads and real customers. If you get a genuine kick out of watching a piece of content take off – and then watching the DMs and inquiries roll in – this is your seat.
You’ll be the person who makes Trivto impossible to scroll past.What You’ll Do
- Own our social presence across Instagram, LinkedIn, Facebook, TikTok, and any emerging platform where our audience lives – strategy, calendar, publishing, and performance.
- Create scroll-stopping content – short-form video, reels, carousels, stories, graphics, and copy that’s on-brand, on-trend, and built to engage. You’ll plan it, brief it, and in many cases create it yourself.
- Generate leads through social – design and run content and campaigns that don’t just earn likes but drive qualified inquiries, sign-ups, and conversions.
- Engage and convert in the DMs and comments – respond to chats, questions, and queries quickly and on-brand; nurture warm prospects; and hand off (or close) leads as they come in.
- Build community – turn followers into fans by actively interacting, replying, and joining the conversations that matter to our audience.
- Run campaigns end to end – from concept and content to publishing, boosting, and reporting on results.
- Track what works – monitor engagement, reach, follower growth, lead volume, and conversion; report on performance; and use the data to sharpen the next round.
- Stay ahead of the curve – spot trends, formats, and platform changes early, and move fast to take advantage of them.
- Collaborate with marketing, sales, and design to keep messaging aligned and make sure social-generated leads are followed through.
Must-Have Requirements
- 2+ years managing social media for a brand or business (in-house or agency), with results you can point to.
- Proven, hands-on experience running Instagram, LinkedIn, Facebook, and TikTok – you know the native tools, best formats, and what performs on each.
- A track record of creating engaging content – whether you film and edit short-form video yourself or direct it, you know what makes people stop scrolling.
- Demonstrated ability to generate leads or conversions through social (not just grow vanity metrics).
- Strong written communication skills in English – sharp, on-brand copy and confident, professional responses to customers.
- Community management experience – comfortable handling DMs, comments, and queries at volume, including the occasional tricky one.
- Comfort with analytics – you can read the numbers and explain what they mean for the next move.
- Comfort with AI tools and agents, the ability to automate tasks to manage time and maximize productivity.
- Self-starter who can own the calendar and ship consistently without being micromanaged.
Preferred Requirements
- Experience marketing in travel / technology / B2B SaaS.
- Hands-on video editing and design skills (CapCut, Canva, Adobe Premiere/Photoshop, or similar).
- Experience with paid social (Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads).
- Familiarity with social scheduling and listening tools (e.g., Buffer, Hootsuite, Later, Sprout Social).
- Working knowledge of CRM and lead-handoff workflows (e.g., HubSpot, Salesforce, or similar).
- Arabic language skills (a strong plus for the regional market).
- An eye for on-brand visual aesthetics and a portfolio of content you’ve created.
- Experience growing a brand account from the ground up.
Why Join Us
- Real ownership. This is your show. You’ll shape the strategy and the voice, not just execute someone else’s brief.
- See your impact. You’ll watch your content drive engagement, leads, and growth — and have the numbers to prove it.
- Room to experiment. New platforms, new formats, bold ideas — we want you to test and learn, not play it safe.
- A team that moves fast. Small enough that your work matters im