Beauty Specialist – Makeup Artist
Job Description
Beauty Specialist – Makeup Artist | Retail | Watsons | Nad Al Sheba Mall Dubai
Overview of the role
The Beauty Specialist/ Makeup Specialist will play a key role in enhancing the beauty experience for our customers by providing expert makeup consultations, product recommendations, and demonstrations. The ideal candidate will have a strong knowledge of makeup techniques, products, and trends, particularly those relevant to the Middle Eastern market. This role requires a dynamic and customer-focused individual who can provide exceptional service and foster long-term customer relationships.
What you will do
- Supports selling plans to deliver sales budget
- Carry out planogram and price change and maintain store appearance and merchandising standards
- Monitor stock level & ensure regular replenishment of stocks
- Conduct makeovers for customers
- Ensures proper safekeeping of all store merchandise to prevent shoplifting, damages and pilferages
- Monitors and updates report on product shelf life
- Consolidates frequently asked products and recommends new SKUs to the Store Manager
- Consolidates customer profile in relation to customer queries and submits to Store Manager
- Recommends category building activities (e.g. animations, hair and skin analysis, makeover etc.)
- Recommends relocation and meter reallocation of product display relevant to store customer profile
- Provides information to customers on regimen building
Commercial
- Monitors and delivers 100% Brand Product availability
- Monitors replenishments of stocks and product housekeeping in the selling area
- Cleans and maintains makeup applicators and tools
- Ensures highlighting and cross-selling of EXCLUSIVE products on planograms and Off Shelf Displays
- Checks proper implementation of promo call outs, hero display, price change etc.
- Attends to customers complaints with sincerity and understanding
- Handles customer queries on beauty & skincare product knowledge and offers advice professionally
- Conduct personalized makeup consultations
- Provide expert recommendations on makeup products and techniques suited to individual needs
- Demonstrate product application techniques to educate customers
Process
- Aligns with Store Manager on submission of sales tracker
- Maintains adherence to planogram implementation
- Ensures all products displayed in the selling area are in good condition
People
- Plans and monitors Personal Development Plans
- Ensures timely submission of Performance Review
- Implements action plans for employee engagement
- Strictly adheres to company policies and procedures
Required skills to be successful
- Good knowledge of the beauty industry and trends
- Retail operational skills (stock, VM, systems, cash)
- Computer skills
- Management skills
- Empathy and customer service oriented
- Leadership and problem-solving skills
- Excellent relationship skills
- Integrity and trust
- Proactive with good team spirit
Key Competencies
- Artistic Skills: Creativity and proficiency in makeup artistry
- Customer Focus: Passionate about beauty and committed to exceptional customer experiences
- Product Expertise: Deep knowledge of makeup products and their application
- Sales Ability: Proven track record of achieving sales targets
What equips you for the role
- Education: Certification or diploma in makeup artistry, cosmetology, or a related field is preferred
- Minimum Experience: 2-3 years of experience in makeup application, beauty retail, or a similar role
