Aurora Prime Investment

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About Company

Here’s a rewritten version in simple, professional, and human-friendly English with improved readability and originality:

About Aurora Prime Investment

Who We Are

Founded in 2018 and headquartered in Dubai, Aurora Prime Investment is a diversified investment and asset management company focused on creating long-term value and sustainable growth. We invest across key sectors including real estate, construction, food and beverage, education, and healthcare.

With a strong understanding of regional and international markets, we identify opportunities that support innovation, business growth, and community development. Our commitment to excellence, strategic planning, and responsible investment has helped us become a trusted partner for investors and businesses alike.

Our Purpose

At Aurora Prime Investment, we believe successful investments go beyond financial returns. Our goal is to create lasting value, support economic growth, and contribute to the development of thriving communities.

By combining market expertise with a forward-thinking approach, we help transform ideas into successful ventures and sustainable businesses.

Our Vision

To be a leading investment and asset management group recognized for creating long-term value, driving innovation, and supporting sustainable growth across diverse industries.

Our Mission

To deliver exceptional value to our stakeholders through strategic investments, operational excellence, and responsible business practices while contributing to the economic growth of the UAE and beyond.


Leadership

Emad Saleh

Chairman

Aurora Prime Investment was built on a foundation of vision, ambition, and a commitment to excellence. With extensive experience across real estate, hospitality, and construction sectors in Europe and the GCC, Emad Saleh has played a key role in driving the Group’s growth and success.

His focus remains on creating opportunities, building trust, and delivering projects that generate lasting value for businesses, communities, and future generations.


Murad Saleh

Group CEO

Murad Saleh leads the Group with a strong focus on innovation, strategic growth, and long-term value creation. With experience in real estate investment, business development, and entrepreneurship across the UAE and Europe, he has successfully led projects that deliver measurable results and sustainable growth.

His leadership is centered on building strong businesses, developing new opportunities, and creating a positive impact through responsible investment and sound financial management.


Hassan Hijazi

Group CFO

With more than 20 years of experience in corporate banking and financial consulting across the GCC and North America, Hassan Hijazi brings extensive financial expertise and strategic insight to the Group.

His role focuses on strengthening financial performance, maintaining operational discipline, and supporting sustainable growth. Through transparency, integrity, and careful planning, he helps ensure the Group remains well-positioned for long-term success.


Aida El-Shahabi

Group COO

Aida El-Shahabi oversees the Group’s operations with a focus on efficiency, innovation, and continuous improvement. Her experience in business administration and operational management helps ensure that strategies are successfully transformed into measurable outcomes.

She plays a key role in strengthening internal processes, supporting business growth, and creating an environment where teams can perform at their best.


Our Team

The strength of Aurora Prime Investment lies in its people. Our team brings together professionals from diverse backgrounds, working collaboratively to support the Group’s companies across development, landscaping, project management, and other business sectors.

Aurora serves as the central management and support hub, providing expertise in:

  • Marketing and Communications
  • Human Resources
  • Administration
  • Accounting and Finance
  • Operations Management
  • Business Support Services

This integrated approach allows each business within the Group to focus on its core strengths while benefiting from shared expertise and resources.

Guided by collaboration, accountability, and a long-term vision, our team is committed to driving growth, improving performance, and delivering value across every area of the business.

Looking Ahead

As we continue to grow, Aurora Prime Investment remains focused on identifying new opportunities, supporting innovation, and building businesses that create lasting impact. Through strategic investments and strong leadership, we are committed to shaping a successful and sustainable future for our stakeholders, partners, and communities.

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