Digital Marketing Specialist

Job Description

Who are we?

· We are Techies

We created a unique state-of-the-art SaaS platform to automate lead generation and digitize the project-sales process.

· We are Researchers

We created the region’s largest project intelligence database and have held this position since 2004!

· We are Analysts

We present actionable insights from our extensive data through construction analytics and thought leadership reports.

· We are Communicators

We reach over 66,000 business leaders and industry professionals every day.

· We are Enablers

We imagineer new ways to connect entities across the construction industry to transform information exchange on projects.

We are seeking a skilled Digital Marketing Specialist with basic knowledge of Adobe Photoshop and Illustrator, social media updates, coupled with proficiency in event management and email campaign management. The ideal candidate will possess a keen attention to detail and demonstrate effective multitasking abilities.

Responsibilities:

• Managing the organizations social media presence and digital advertising
• Creating a social media calendar and planning marketing campaigns to meet defined objectives
• Executing marketing campaigns as planned
• Designing collateral for campaigns and our online presence
• Producing creative social media content e-mail content
• Independently managing all broadcast e-mail marketing
• Organizing event partnerships in line with marketing objectives
• Maintaining detailed records of digital marketing activities
• Tracking and evaluating digital marketing performance, in website testing and SEO monitoring
• Representing the organization at events as required

Qualifications:

• Bachelors Degree in Marketing
• 5 years work experience with corporate social media management
• A deep understanding of social media platforms, digital advertising and SEO
• Ability to communicate in ways that resonates with target audiences
• Wit and creativity are essential qualities for success in this position. You must be extremely focused on meeting objectives and have a systematic analytic approach in campaign execution.
• Proficiency in managing social media platforms. Proficiency in using MS-Office and internet applications
• Excellent written and spoken business English
• You must be a positive people person who builds relationships and communicates proactively