Job Description
Elite A-Player Role | Easytruck (Dubai)
This is not a brand marketing role. This is not a content or social role. This is a revenue-
critical performance seat.
Easytruck is hiring a Performance Marketing Manager to take full ownership of inbound demand. Our sales team works 100% inbound. If inbound fails, revenue fails. There is no buffer.
If you want responsibility for real numbers, not vanity metrics, read on.
THE MISSION
Your mission is simple and non-negotiable:
Generate predictable, scalable, profitable inbound demand.
You will be directly accountable for:
- Lead volume
- Lead quality
- CAC
- ROAS
- Revenue contribution
- This role replaces an agency. You are the owner.
WHAT YOU WILL OWN
- Google Ads (Search, Performance Max, YouTube where proven)
- Meta Ads (Facebook & Instagram)
- Paid media budgets and optimisation decisions
- Funnel performance from click → lead → sale
- Landing page and conversion optimisation (in collaboration)
- Tracking, attribution, and reporting integrity
This is a hands-on execution role. You will be in the platforms daily.
WHAT WINNING LOOKS LIKE
- Sales is never constrained by lack of inbound leads
- Cost per Lead (CPL) and Cost per Sale (CAC) trend down over time
- ROAS improves quarter on quarter
- Lead quality supports strong close rates
- Underperforming campaigns are killed quickly
Effort does not matter. Outcomes do.
WHO THIS ROLE IS FOR
You are a strong fit if you:
- Have already run paid media with direct revenue accountability
- Are fluent in CAC, ROAS, CVR, and funnel economics
- Treat ad budgets like your own money
- Make fast decisions from data, not opinion
- Enjoy testing, iterating, and optimising
You are not a fit if you:
- Prefer brand awareness over conversion
- Rely on agencies to execute
- Focus on impressions, reach, or “engagement”
- Blame platforms, algorithms, or markets
Non-Negotiables
- You will be accountable for CPL, CAC, and ROAS
- You will improve efficiency over time, not just maintain it
- You will work closely with sales to validate lead quality
- You will fix tracking gaps immediately
If you are looking for comfort, protection, or low accountability, do not apply!
LOCATION
- Dubai, UAE
FINAL FILTER
- If being accountable for inbound revenue excites you, apply.
- If the idea of owning demand, efficiency, and spend makes you uncomfortable, this role is not for you.
- We are hiring for ownership, discipline, and performance, not certificates, buzzwords, or agency backgrounds.
Send your cv and portfolio to shine@trifidmedia.ae