Reception & Marketing Communications Executive

Job Description

We are seeking a professional, customer-focused, and organized Receptionist & Marketing Coordinator to manage the reception area while overseeing customer communications through the WhatsApp Business API (WABA). The successful candidate will be responsible for creating a welcoming first impression, handling inbound inquiries, coordinating visitor management, and executing WhatsApp campaigns to support the company’s sales and marketing initiatives.

Key Responsibilities

Front Office & Reception

• Welcome clients, visitors, and business partners in a professional and courteous manner.

• Manage incoming telephone calls and direct inquiries to the appropriate departments.

• Handle incoming and outgoing mail, courier services, and deliveries.

• Maintain the reception area, meeting rooms, and visitor records.

• Coordinate meeting room bookings and assist with meeting arrangements.

• Manage office supplies and maintain inventory for front office requirements.

• Provide administrative support to management and other departments as required.

WhatsApp Business API (WABA) Management

• Manage the company’s WhatsApp Business API (WABA) platform and customer communications.

• Create, schedule, and execute approved WhatsApp marketing campaigns.

• Monitor message delivery, response rates, and campaign performance.

• Respond to customer inquiries received through WhatsApp or assign conversations to the appropriate sales consultants.

• Ensure message templates comply with Meta’s WhatsApp Business policies.

• Maintain accurate customer communication records within the CRM.

• Coordinate with the marketing and sales teams to support lead generation and promotional campaigns.

• Prepare campaign performance reports and recommend improvements based on key performance indicators.

Requirements

• Bachelor’s degree or diploma in Business Administration, Marketing, or a related field.

• Minimum 2 years of experience in reception, customer service, or administrative support.

• Experience managing WhatsApp or other similar marketing campaigns is preferred.

• Excellent verbal and written communication skills in English

• Professional appearance and customer-focused attitude.

• Strong organizational and multitasking abilities.

• Proficiency in Microsoft Office, particularly Excel

• Experience using CRM systems is an advantage.

• Ability to maintain confidentiality and handle customer information professionally.

What We Provide

• Salary: AED 4000
• Monday – Friday 9am – 6pm; Saturday 10am to 3pm
• Work Visa for the United Arab Emirates, including medical insurance
• Company Laptop and mobile phone with data package