Job Description

Role Overview

DXB Perfume is looking for a highly organised, commercially minded and proactive Influencer & Creator Marketing Executive to manage creator partnerships across our markets.

This role will be responsible for identifying relevant creators, managing outreach, negotiating partnerships, coordinating gifting and campaigns, tracking deliverables and measuring performance.

This is not simply an influencer outreach role.

We are looking for someone who understands that every creator partnership should have a clear objective, appropriate cost, expected deliverables and measurable outcome.

Key Responsibilitie

sCreator Research & Sourcin

• gResearch and identify relevant influencers and content creators
• .Build and maintain an active creator database
• .Assess creators based on audience quality, engagement, content quality, relevance and commercial potential
• .Identify emerging creators and new opportunities
• .Monitor competitor influencer activity
• .Continuously expand DXB Perfume’s creator network

.
Influencer Outreach & Relationship Manageme

• ntConduct creator outreac
• h.Manage day-to-day creator communication
• s.Negotiate rates and deliverable
• s.Coordinate contracts and agreement
• s.Maintain strong relationships with high-performing creator
• s.Build long-term creator partnerships rather than relying only on one-off campaign

s.
Campaign Managem

• entDevelop creator recommendations for campaigns and product launch
• es.Prepare influencer campaign proposa
• ls.Prepare campaign budgets and estimated cos
• ts.Create creator brie
• fs.Coordinate product gifting and PR packag
• es.Manage creator timelines and deadlin
• es.Track all agreed deliverabl
• es.Follow up with creators to ensure campaigns are delivered correct
• ly.Coordinate creator participation in events, launches and retail activatio

ns.
Affiliate & Social Comm

• erceIdentify creators suitable for affiliate partnersh
• ips.Support TikTok Shop and other creator commerce initiati
• ves.Track affiliate performa
• nce.Identify high-performing creators and recommend increased investm
• ent.Develop relationships with creators capable of generating measurable sa

les.
Performance &

• ; ROITrack influencer campaign expendi
• ture.Monitor content delivered against agreed requirem
• ents.Track reach, engagement, traffic and s
• ales.Calculate cost per creator and cost per content p
• iece.Track creator-generated revenue where measur
• able.Measure campaign
• ROI.Identify underperforming partners
• hips.Recommend where budget should be increased, reduced or realloc

ated.
Rep

• ortingMaintain an up-to-date influencer database and campaign tr
• acker.Produce weekly influencer activity re
• ports.Produce monthly performance re
• ports.Highlight top-performing cre
• ators.Highlight underperforming creators and camp
• aigns.Provide clear recommendations rather than simply presenting nu

mbers.
Commercial & Ownership Expec

tationsThe successful candidate must be commercially

minded.Before recommending a creator or campaign, you should be able to e

• xplain:Why this c
• reator?Why this au
• dience?What will they d
• eliver?How much will i
• t cost?What do we expect to a
• chieve?How will we meas
• ure it?What alternatives have been cons

idered?You will be expected to negotiate where appropriate, challenge poor value and protect DXB Perfume’s marketing

budget.You should proactively identify opportunities rather than wait for a list of creators or a campaign

brief.
Skills & Ex

perienceE

• ssential3 years+ experience in influencer marketing, creator marketing, social media or digital ma
• rketing.Strong understanding of TikTok and In
• stagram.Experience communicating with c
• reators.Strong organisational and follow-up
• skills.Good negotiation
• skills.Strong Excel/Google Sheets
• skills.Commercial aw
• areness.Excellent written and verbal commun

ication.

• DesirableExperience in beauty, fragrance, fashion, lifestyle o
• r retail.TikTok Shop ex
• perience.Affiliate marketing ex
• perience.Experience using influencer management p
• latforms.Experience managing paid creator c
• ampaigns.Existing creator network in

the UAE.
The Person We Are L

• ooking ForProactive and highly
• organised.Comfortable contacting creators inde
• pendently.Strong n
• egotiator.Commercial
• ly minded.Not intimidated by negotiat
• ing rates.Excellent at fol
• lowing up.Able to manage many creator relationships simul
• taneously.Understands that follower count alone does not determine crea
• tor value.Comfortable working
• with data.Takes ownership of campaigns from beginni

ng t

• o end.
  KPIsInfluencer-generat
• ed revenue.Influencer ca
• mpaign ROI.Cost p
• er creator.Cost per con
• tent piece.Creator
• engagement.Content del
• ivery rate.Affilia
• te revenue.Number of active high-performin
• g creators.Creator
• retention.Campaign p
• erformance.Budget

efficiency.
What Succes

s Looks LikeWithin six months, the successful candidate should have built a strong and organised creator pipeline, established repeat relationships with high-performing creators, improved campaign efficiency and demonstrated measurable commercial contribution from influencer activity.