Brand Manager

Job Description

• Develop and execute comprehensive brand strategies.
• Own the overall marketing activities for assigned brands.
• Plan and manage annual marketing calendars.
• Coordinate with Creative, Digital, PR, Retail, CRM, E-commerce, and Sales teams.
• Monitor brand performance and identify growth opportunities.
• Lead product launch planning and execution.
• Manage campaign performance and marketing budgets.
• Ensure brand consistency across all customer touchpoints.
• Conduct competitor and market analysis.
• Prepare monthly performance reports and recommendations.

Requirements

• Bachelor’s degree in marketing, Business Administration, or a related field.
• Minimum 3 years of experience in Brand Management or Marketing.
• Experience within retail, beauty, luxury, fragrance, or FMCG industries is preferred.
• Strong project management and communication skills.
• Strategic thinking with commercial awareness.