Digital Marketing Manager

Digital Marketing Jobs
Dubai
August 20, 2026
Full Time
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Job Description

Key Responsibilities

Responsibilities

  • Digital Strategy Development: Develop and implement a comprehensive digital marketing strategy aligned with overall business objectives.
  • Lead Generation Strategy & Channel Roadmap
  • Create and own the lead generation marketing strategy including channel mix, budget allocation, experiment pipeline, and execution standards
  • SEO and SEM: Optimize website content for search engines, manage campaigns, and stay updated on search engine algorithms.
  • Social Media Management: Oversee social media channels, create engaging content, and develop strategies to increase brand visibility and engagement.
  • Email Marketing: Plan and execute email campaigns to nurture leads, retain customers, and drive conversions.
  • Content Marketing: Collaborate with the content team to create and distribute valuable, relevant content across digital platforms.
  • Analytics and Reporting: Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing efforts. Provide regular reports and insights for optimization.
  • Digital Advertising: Manage digital advertising campaigns on platforms like Google Ads, Facebook, LinkedIn, and others to maximize reach and conversions.
  • Website Management: Collaborate with web development teams to optimize the user experience, ensuring the website aligns with digital marketing objectives.
  • Budget Management: Efficiently manage digital marketing budgets, allocate resources effectively, and ensure maximum ROI.

Requirements

  • 4+ years in performance marketing, ideally real estate, property, or high-ticket B2C
  • Proven track record independently running and optimizing paid campaigns (Meta Ads Manager, Google Ads) with clear cost-per-lead/ROAS results
  • Fluent in analytics tools (Google Analytics, Meta Business Suite, ads dashboards) — comfortable being asked “what’s our cost per lead this week” at any time
  • Can execute solo, no team to delegate to, so hands-on campaign management is core to the job.
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