Job Description
Job Description
We are seeking a passionate and experienced Marketing Manager with a proven track record in marketing for a luxury lifestyle brand to join our team and lead all brand marketing efforts across KOA’s portfolio. As Marketing Manager, you will be responsible for developing and executing marketing strategies that elevate our brand presence and drive business growth.
Key Responsibilities
- Develop and implement brand and marketing strategies that are fully aligned with KOA’s vision and business objectives.
- Lead the creation and execution of multi-channel campaigns (digital, social, print, events, PR, and partnerships).
- Analyse market trends, consumer insights, and competitor activity to identify opportunities for growth.
- Manage marketing budgets and ensure measurable ROI.
- Collaborate with teams to ensure consistent and impactful messaging.
- Oversee the development of content, brand collateral, and promotional materials that reflect KOA’s positioning.
- Track, measure, and report on campaign performance, providing insights and recommendations.
- Stay ahead of evolving marketing trends, technologies, and best practices within the luxury lifestyle sector.
Requirements
- Minimum of 3 years’ experience as a Marketing Manager, specifically within a luxury lifestyle, hospitality, or design-led brand.
- Strong experience developing brand and marketing strategies and ensuring alignment across all channels.
- Demonstrated success in delivering campaigns that drive engagement and brand equity.
- Excellent leadership, communication, and cross-functional collaboration skills.
- Strong analytical and problem-solving abilities with a data-driven mindset.
- Exceptional organizational and time-management skills
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