Marketing Brand Specialist

Job Description

Marketing Brand Specialist – Abu Dhabi (Arabic)
 

The Marketing Brand Specialist will support the execution and management of brand activities across multiple brands. The role focuses on creative storytelling, content development, digital brand execution, and supporting vendor coordination, working closely with internal teams and external partners to ensure consistent, high-quality brand communication.

Key Responsibilities

• Support brand management activities across multiple brands, ensuring alignment with brand guidelines and strategic direction.
• Contribute to brand storytelling and develop storyboards for campaigns, videos, and digital content.
• Write creative and engaging content for social media, digital campaigns, websites, and marketing materials.
• Assist in planning and managing social media platforms, including content calendars, publishing, and community engagement.
• Support SEM activities, including ad copywriting, keyword research, and campaign optimization in coordination with performance teams.
• Coordinate and support external vendors (creative agencies, production houses, freelancers), ensuring timely delivery and alignment with brand standards.
• Assist in briefing vendors, reviewing deliverables, and providing consolidated feedback in collaboration with internal stakeholders.
• Collaborate closely with design, content, and media teams to deliver integrated brand campaigns.
• Monitor campaign and content performance and contribute insights for continuous improvement.
• Ensure consistency and quality across all brand touchpoints.

Required Skills & Qualifications

• 2+ years experience in brand marketing, content creation, or a related role, preferably within a multi-brand environment.
• Strong storytelling, storyboard development, and creative content writing skills.
• Good understanding of social media management and platform best practices.
• Working knowledge of SEM and paid digital campaigns.
• Experience supporting vendor coordination and creative execution.
• Creative, detail-oriented, and able to manage multiple tasks effectively.
• Strong communication and collaboration skills.

What We Offer:

• Market competitive salary with visa and medical insurance
• Opportunity to work with one of the UAE’s leading real estate companies
• Fast-paced, growth-oriented work environment
• High level of autonomy and impact within the role

Apply online or share your CV at hafsa.akhtar@psinv.net