Marketing Account Manager

Job Description

Tiger Group

Marketing Account Manager

Location : Dubai

Salary: from 6k to 8k

About the Role

We are looking for a highly capable, creative, hands-on, and tech-savvy Marketing Account Manager to take full ownership of assigned brands and marketing activities from strategy and planning through to execution, content creation, design, campaigns, reporting, and performance follow-up.

This is a hands-on marketing role, not a traditional Account Management position focused primarily on coordination. The ideal candidate should be able to independently manage multiple brands, develop creative marketing solutions, execute marketing activities, and manage projects from concept to completion.

A key requirement for this role is strong practical experience with AI platforms and AI-driven marketing tools. The successful candidate should actively use AI as part of their daily workflow to enhance creativity, productivity, research, content creation, design, campaign development, and overall marketing efficiency.

Key Responsibilities

• Take full ownership of assigned brands/accounts and manage marketing activities from A–Z.
• Develop marketing strategies, campaign plans, monthly content calendars, and creative concepts.
• Plan, create, and manage social media content and account activities.
• Develop campaign concepts, creative directions, and marketing ideas aligned with brand objectives.
• Write, edit, and review marketing copy for social media, websites, campaigns, presentations, and other marketing materials.
• Coordinate and manage photography, videography, events, activations, product launches, and other marketing initiatives.
• Manage digital marketing activities, including paid campaigns, websites, SEO, email marketing, lead generation, and performance tracking.
• Handle both online and offline marketing requirements.
• Prepare creative briefs and manage projects from initial concept through final delivery.
• Conduct market research, competitor analysis, trend analysis, and identify new marketing opportunities.
• Monitor campaign performance, analyze results, prepare reports, and recommend improvements.
• Manage multiple brands, projects, priorities, and deadlines simultaneously.
• Coordinate with internal teams, agencies, suppliers, photographers, videographers, printers, and other external partners when required.
• Independently identify and solve day-to-day marketing requirements with minimal supervision.

AI & Marketing Technology

• Use AI platforms as part of the daily marketing workflow for research, brainstorming, strategy development, copywriting, content creation, and productivity.
• Utilize generative AI tools for image creation, creative concepts, visual development, moodboards, and campaign ideation.
• Create effective AI prompts and refine AI-generated outputs to achieve high-quality, brand-appropriate results.
• Use AI-assisted tools for design, video, presentations, content creation, reporting, research, and marketing automation.
• Stay updated with emerging AI tools, marketing technologies, and new platforms, and proactively identify opportunities to apply them.
• Demonstrate strong judgment in combining AI capabilities with creative thinking, marketing expertise, and brand strategy.

Requirements

• Proven experience in marketing with a strong understanding of the full marketing lifecycle, from strategy and planning to execution and reporting.
• Previous experience as a Marketing Account Manager, Marketing Manager, Brand Executive, Account Manager, or in a similar hands-on marketing role.
• Strong hands-on experience in social media, digital marketing, branding, content creation, advertising, and campaign management.
• Graphic design experience is highly preferred, with a strong understanding of branding, layouts, typography, visual hierarchy, and creative direction.
• Proficiency in Adobe Creative Suite, Canva, or similar design tools.
• Strong copywriting, communication, presentation, project management, and organizational skills.
• Strong creative sense and attention to detail.
• Ability to work independently, take ownership, and manage projects from concept to completion.
• Ability to multitask and manage multiple brands, projects, and deadlines simultaneously.
• Strong practical knowledge of AI tools and a demonstrated ability to integrate AI into everyday marketing activities.
• Agency experience or previous experience managing multiple brands/accounts is a strong advantage.

The Ideal Candidate

The ideal candidate is:

• Hands-on – capable of personally creating and executing marketing deliverables rather than only coordinating them.
• Creative – able to develop original concepts, campaigns, content, and visual ideas.
• Tech-savvy – comfortable adopting new marketing technologies and digital tools.
• AI-driven – actively uses AI tools to improve the quality, speed, and efficiency of marketing work.
• Versatile – comfortable working across strategy, content, design, digital marketing, campaigns, and execution.
• Independent – able to take ownership and solve marketing challenges without constant supervision.
• Detail-oriented – maintains high standards across creative and marketing deliverables.

Portfolio Requirement

Please submit your portfolio along with your CV.

The portfolio should ideally demonstrate experience in:

• Branding and graphic design
• Social media content
• Marketing campaigns
• Creative concepts and campaign development
• AI-generated or AI-assisted creative work
• Copywriting and content development
• Marketing projects personally managed from concept through execution

Candidates without a portfolio may not be considered.

Requirements added by the job poster

• 3+ years of work experience with Adobe Creative Suite

• 3+ years of work experience with Canva