Social Media Executive

Job Description

MAIN RESPONSIBILITIES/KEY DUTIES:

• Implement social media strategy for INDEX Media and other subsidiaries of INDEX Holding
• Manage INDEX Media’s brand presence in Facebook, Twitter, LinkedIn and other social networks.
• Assist in creating engaging and interesting content (posts, videos, promotions, etc.).
• Create and execute innovative social media campaigns.
• Manage a social media advertising budget.
• Keep up to date on opportunities in the social media space.
• Build and maintain relationships with social media network representatives.
• Produce regular reports detailing the impact of social media initiatives.
• Assist in market research and competitor analysis.
• Minute by minute participation in conversations that surround our content and brand, answer comments, be a mediator.
• Identify threats and opportunities in user generated content surrounding the brand, report to appropriate parties.
• Create content for feeds and snippets in various social media sites.
• Schedule and organize multiple subsidiaries which generate content on a daily basis.
• Tag and title content, with an understanding of how the word’s chosen impact natural search traffic and rankings via recurrent optimized content.
• Analyze campaigns and translate data into recommendations and plans for revising the social media campaigns.
• Grow fans, followers, engagement and work closely alongside other subsidiaries’ teams.
• Create and update daily, weekly and monthly reports.

Qualifications and Experience:

• Bachelor degree in Mass Media.
• 5 years’ experience in Social Media in an agency set up.

Skills required:

• A social media enthusiast.
• Creative and able to think outside the box.
• Able to work independently and meet deadlines.
• Excellent verbal and written communication skills and an ability to work individually on a project or in a team environment.
• Experience or training in advertising, PR, online marketing or similar field.
• Proficient with Microsoft Office products.
• Clear understanding of Social Media Channel Functionality and Features.