Social Media Marketing Specialist

Job Description

Company Description REMAX ZAM is a performance-driven real estate brokerage that helps investors, buyers, and developers unlock growth through informed property decisions. The company combines global real estate expertise with local market data to guide clients in buying, renting, or investing with clarity and confidence. Every opportunity is backed by thorough research, transparency, and a focus on long-term trust. REMAX ZAM specializes in investment properties with proven ROI, global real estate opportunities, and exclusive developer partnerships supported by portfolio advisory. The team is committed to delivering smarter insights that lead to stronger returns for clients.
Role Description The Social Media Executive role at REMAX ZAM is a full-time, hybrid position based in Dubai, with some flexibility to work from home. In this role, the individual will manage social media channels, plan content calendars, and publish engaging posts that support brand awareness and lead generation. Day-to-day responsibilities include coordinating media planning for campaigns, executing social media marketing strategies, optimizing content for performance, and monitoring analytics to improve reach and engagement. The Social Media Executive will also respond to comments and messages, collaborate with the marketing and sales teams on promotional initiatives, and ensure consistent brand messaging across all platforms. This position requires proactive communication, attention to detail, and the ability to adapt content to changing market trends.
Qualifications

• Strong Social Media Marketing and Social Media Optimization (SMO) skills to manage and grow brand presence across key platforms.
• Media Planning experience to coordinate and schedule campaigns that align with marketing and business objectives.
• Clear and professional Communication and Writing skills for creating posts, captions, and responses that reflect the brand voice.
• Understanding of real estate or investment-focused marketing is an advantage.
• Ability to analyze social media metrics and translate insights into actionable improvements.
• Comfort working in a hybrid environment, collaborating in person in Dubai and remotely as needed.
• Relevant diploma or degree in Marketing, Communications, Business, or a related field preferred.
• Familiarity with social media management tools and basic graphic or video editing skills is beneficial.