Job Description
We are looking for a creative and detail-oriented Content Creator to support the development of engaging visual, video content across digital platforms. The role will focus on creating high-quality content for social media, campaigns, events, brand communications, and marketing initiatives while ensuring consistency with brand guidelines and business objectives.
The ideal candidate should have strong creative thinking, hands-on content production skills, and the ability to transform ideas into visually appealing and platform-appropriate content.
Responsibilities:
- Create engaging content for social media platforms including Instagram, LinkedIn, TikTok, YouTube, Facebook, and other digital channels.
- Develop creative concepts for campaigns, reels, short-form videos, social posts, stories, and promotional content.
- Shoot and edit videos, including interviews, event highlights, behind-the-scenes content, and corporate content.
- Capture high-quality photos and videos using professional cameras or mobile equipment.
- Work closely with marketing, design, social media, and video production teams to execute content plans.
- Support content creation for events, activations, interviews, launches, internal communications, and external campaigns.
- Stay updated with social media trends, content formats, transitions, audio trends, and platform best practices.
- Ensure all content follows brand guidelines, visual identity, tone, and quality standards.
- Organize and manage content files, raw footage, edited videos, and creative assets.
- Assist in brainstorming new content ideas that improve engagement, reach, and brand visibility.
- Repurpose existing content into multiple formats suitable for different platforms.
- Support motion graphics, text animation, subtitles, and video enhancements when required.
- Create performance focused Meta ad content, especially short form videos for Facebook, Instagram, Reels, Stories and Feed placements.
- Develop multiple creative variations for paid and organic campaigns, including hooks and visual angles.
- Produce image and video ads that capture attention and clearly communicate the key message, offer or value proposition.
Requirements
Required Skills & Competencies
- Strong understanding of social media content formats and platform trends.
- Good eye for visuals, composition, lighting, storytelling, and editing rhythm.
- Ability to create both professional corporate content and trend-based social content.
- Proficiency in video editing tools such as Adobe Premiere Pro, CapCut, Final Cut Pro, DaVinci Resolve, or similar.
- Basic knowledge of Adobe Photoshop, Illustrator, After Effects, Canva, or other design tools is an advantage.
- Ability to work under deadlines and manage multiple content requests.
- Creative mindset with attention to detail.
- Strong communication and collaboration skills.
- Ability to take direction and translate feedback into improved content.
- Understanding of brand consistency and visual quality control.
- Comfortable working behind the camera and directing people during shoots when needed.
Qualifications & Experience
- Bachelor’s degree or diploma in Media, Communications, Film Production, Graphic Design, Digital Media, or a related field.
- 2–6 years of experience in content creation, social media content, videography, video editing, or digital marketing.
- Candidate must provide a portfolio or show reel showcasing previous video, photo, social media, or campaign content.
Preferred Experience
- Experience creating content for corporate, business, lifestyle, events, or B2B brands.
- Experience with LinkedIn and Instagram content creation.
- Experience filming interviews, reels, event coverage, and promotional videos.
- Knowledge of AI creative tools such as Freepik, Runway, Midjourney, ChatGPT, Veo, or similar is a plus.
- Basic understanding of content performance metrics such as reach, engagement, views, and retention.
Tools & Software
- Adobe Premiere Pro / Final Cut Pro / DaVinci Resolve / CapCut
- Adobe Photoshop / Illustrator / After Effects
- Mobile content creation apps
- Camera, lighting, and audio equipment
- AI creative tools would be an advantage
Benefits
As an IFZA employee, you can expect:
- 24 working days as annual leave
- Annual flight home
- Life insurance plan
- Medical insurance plan (with the option to upgrade at your own cost)
- Bonus scheme (in relevant departments)
- Opportunities to learn, develop and grow with the organization